Do you know Landing Pages are the best way for high conversion?
Yeah, some people are subscribing or buying, but you know you should be seeing better results. These are the pages where user land first before going to your blog section so there must be something in your landing page that you can convert more audience.
All big marketers have landing page on their site to get more subscribers and to get more engagement.
If you are one of the guy who is thinking to create landing page or have already create which is not converting well then this small guide can help you.
What the great copywriters stole from fishermen
In order to catch a fish, a fisherman will tie bait on the end of a line, cast the line into the water and wait for a fish to take the bait.
When a fish “takes the bait” a hook catches its mouth so that the fisherman can reel it in. Without the hook, the fish would just eat the bait and swim away.
This is a lesson that can’t be ignored when it comes to copywriting.
Some Eye-catching Landing Pages
Read : Conversion Rate Optimization: Getting to know your Prospect
How to Create Landing Page for High Conversion
1. Do Proper Homework
Homework is most important before starting any work because this is the step where we are going to make blueprint of our plan and our goals. Spend time on understanding your users need and their behavior. Analyze that which types of post on your blog are getting more likes and how people are acting on them.
You should have clear vision and picture in your mind that how your landing page would look like and on which place you are going to put which thing. Colors combination must be visible in front of your eyes because this is the most important factor that converts.
Let me tell you a little example.
You must have seen that whenever you search on Google then the results comes in blue color. Have you ever thought about it that why they are using blue color where there are millions of colors in the world.
The reason behind this is that they did experiments at global level with the different shades of colors and different shades of blue color also. By analyzing the data from all across the world they found that the color they are using right now is having more tendency to get clicked.
So the colors are as must important as the design of your blog.
2. Write Story
Story Sells. And YES !! this is true, because people love to read stories. Try to write eye-catching story in short words that how your product emerged and how is different from all other products in the world. your product can be a E-Book or any Digital product you always write some points which are actually present in your book or product.
Tell people what aspects you have included in your product and how this product in going to help in your online career.
3. Images are important
In internet world images speaks because all the day what we see are the images only. An image can say thousand word so you must be very must selective which choosing any picture for your landing page.
Images should not be much brighter as well as much lighter so you will have to be very creative in pictures also.
In my final words i would like to say that you will have to spend time and energy to Create Landing Page which will give you output as you are expecting from your audience.
If you have any query or suggestion then you can interact with me in comments and I would love to talk with you.