Today, the hottest new thing is video blogging. In it’s simplest form, the video blog is a set of serial video sites that encourages audience reactions.
Although this new form of web communication is in its infancy, many vbloggers have gone as far as using video blogging to create their own miniprograms, using RSS to deliver new episodes automatically.
Others are experimenting with new technologies. Like any new technology community, there is no telling how far vblogging will go.
The following are 5 tips for vblogging like a pro.
1. Practice run
Directors always rehearse with their actors and presenters and there’s no difference with your own personal vblog. Make sure you feel comfortable talking on camera and film your rehearsals, especially when you are first starting out.
Watch your dry run and note how you do things differently. Are you loud enough, is your face in full view, is that dirty laundry in the background out of sight? Only after you have properly prepared and rehearsed the material should you proceed to recording.
2. Brevity is key
Keep your vblogs short and sweet. 2 minutes is more than enough. Any shorts whether they are commercials, campaign films or short docs tend to be just that, short.
Keep your viewer captivated and ask them for their full attention for brief segments at a time. If your content requires more dedication, try breaking it up into smaller segments.
3. The close-up
Wide shots tend to lose their impact online especially as the typical viewer often watches their video content in a small box. Yes, there is always the option to expand it but that loss of resolution can be really off-putting.
Whether you’re using a web cam, camcorder or even a Canon 5D professional camera, frame yourself in a tight medium shot or a medium close up whenever possible. Look directly at the camera to fully engage with your audience as if you are having a conversation with a friend.
4. Always be clear
Try to always be clear, confident, friendly, and well presented. If you don’t want to edit using editing software, then record yourself in one take.
Having said that, performing in one take is no easy feat but is possible, especially if you’ve rehearsed beforehand. No matter your method, make certain that your message is conveyed in a clear and communicable fashion.
5. Be passionate
Vblog about something you feel passionate about and can illustrate clearly. Don’t beat around the bush. Be concise, let your personality shine through, and most of all, have fun.
Don’t forget to add tags and get your vlog on your blog as well as your Youtube channel. Incorporate any other online platforms you like, to make your voice heard and develop a community of equally passionate bloggers.
Vblogging is quickly changing the way bloggers are able to convey their individual messages.
The lengths at which social media will take communication are once again evolving. Take these tips and apply them to your own blog to change the relationship you have with your audience in a progressive and effective new way.