Do I love guest blogging?
Yeah.. I do.
Guest blogging has been proved one of the most important weapons to take your blog to next level and make your identity in your niche. Guest blogging have changed the way of blogging tremendously and people are leveraging the traffic of other blogs to boost their business as well as to boost loyal readers on their own blogs.
Google has given clear signals that they are going to take guest blogging very seriously.
They are considering various factors to rank any particular website/blog in search engines. factors like age of site, quality of content, quality of link pointing to site, anchor text of the link and too many other factors as well. To combat low quality guest authors they are going to launch one algorithm called author rank which will help them to distinguish high quality and low quality writers.
For me guest blogging is a way to make connections with the blog owner, reach more audience, get more exposure, get quality backlinks, get more more subscribers and many other inter-related things.
These were few of the benefits of doing guest blogging.
But here I am going to tell you what are the perfect guest blogging guidelines which you should follow on your blog so that you can accept quality authors on your blog.
What are the guest blogging guidelines?
1. Close the Registration
Very first step you should do to select quality guest post is close registration on your blog. I am saying this because there are too many softwares available in the market which do auto registration on various blogs and then submit spun content on them.
With open registration any user (either he is robot or human) will be able to register at your blog whenever he wants. So you can stop them by closing your registration.
To do this go to Settings > General
Find Membership and untick Anyone can register.
Always ask their details in your contact form and register them manually.
2. Check user’s profile very carefully
As I said Google is going to launch author rank very soon so you must check the profile of author very carefully. Check his/her Google plus profile and see how many circles he/she has. How many guest post they have done and on which blog they did guest posts.
By analyzing all these things you will know more about author and it will be very easy for you to take decision.
3. Ask them to register at Gravatar.com
Gravatar.com is a child company of Automattic. They allow you to add your picture for you email. By doing this you can make your personalized identity with your blog post.
If any author is not having gravatar registered on his/her profile then ask them to do this step first.
4. Give them number of words limit
Always tell them that I am accepting this much number of words on my blog. By doing this you will get quality posts and author will also have clear idea that how much content they will have to write.
5. Don’t allow them to add affiliate links in post
Never allow them to add any external link inside the post. If there is any article from high authority blog which is adding value in his article then allow them to add such links.
6. Ask them to be active on comment replies
This is one of the must to do activity on my blog. Because only content writer know how to answer the questions asked on his post.
Always instruct them to reply each and every comment on your blog. By doing this you will be interacting more with readers on your blog as well as Google consider this a strong SEO thing if you have more comments on your article.
Guest blogging is best methods to raise the voice of any blog. If you are accepting guest posts on your blog then follow these guest blogging guidelines to enjoy quality guest posts on your blog.