This weekend I am back with another awesome interview. I hope you are enjoying BCIS (Blogging Cage Interview Series) and have gone through all the interviews. This is 4th interview from BCIS and you can read all interviews here.
Jane Sheeba is one of the most famous Indian lady blogger and with her diligence nature she have become authority in blogosphere.
With her guest posts on top blogs she have gained huge popularity as well as her blog ProBloggingSuccess is also growing at very fast pace. Jane have done Ph. D in the field of Medical Physics at Lancaster University and she worked on a EU project titled “Brain, Respiratory And Cardiac Causalities In Anaesthesia” (BRACCIA).
Apart from being a scientist she is doing awesome work in blogging, so let’s have talk with her.
Hey Jane, Warm Welcome on Blogging Cage.
Hi Kulwant, thanks for having me here. I feel honored!
1. Tell us about your history and your dreams in childhood.
What I am doing now has nothing to do with what I had in mind during my childhood and school days. I won’t lie saying that I was born to be a business woman and I had this dream of having my own business right during my childhood.
In my school days all I dreamed was becoming a scientist, which I eventually did. But ironically, after that dream came true, it became so uninteresting. I did not love a day job. I wanted more freedom, more flexibility and I wanted to make an impact. I went about searching the missing element. And that’s how I found what I wanted. And I’m currently on it.
2. Apart from being a Scientist how you entered in Blogging? Which were the things attracted you for becoming a blogger.
Actually I stepped into blogging accidentally. While I was in the UK away from my home for the first time (for doing my Ph. D), I hung out in forums and started a couple of blogs just to cope with my loneliness. The thing that attracted me to become a blogger is the amount of authority I can build with blogging. And of course, the ability to make money and go on a flexible working pattern – building my online business.
3. Share your first 6 months blogging experience with us.
The first 6 months of my blogging were terrible! I had no idea what I was doing. I did MANY mistakes (but that was for good since I learned a lot of lessons).
I spent way too much on crappy stuff. I read lots of books but took no action! You know … all the amateurish stuff!
4. Were there any obstacles from family when you entered in blogging?
Not directly. Nobody told me not to do what I was doing. But I could see a feel of hesitation in their faces when I said I am going to build an online business and am going to quit my day job quite soon. Certainly my parents and in-laws were not happy with the idea. But after about 6-8 months they started to believe in my words.
My hubby is the most supportive person with my business. He covered various mistakes and even covered my initial blogging expenses out of his pocket. Even when I was broke and felt like quitting a couple of times, he was the one who encouraged me to go on J
5. Which were the blogs you read in your starting days and still reading them?
Two blogs – Problogger and Copyblogger. I still read both of them.
6. When you started blogging then how you wanted to monetize? Because blogging is the things that when you enter in it many doors starts opening. How many doors were opened for you?
When I started I was all for cheap advertising. I had an eye on those few little bucks (well I had a thin pocket then, but that’s surely not an excuse) and sacrificed my site’s quality and sanity for those bucks!
The doors actually opened for me when I built authority in my niche! The doors – direct (more quality and targeted) advertising, affiliate marketing (this one’s a biggie), my products, consulting (the biggest contributor of my income) and other services and some more.
7. What are your views about having more than one blog?
The most common advice I heard in the blogosphere is this: Work on one site and make it popular. Now this is actually a topic for a whole blog post which I plan to discuss at Problogging Success in detail.
I have so many blogs. I think about 13. By blogs I mean authority blogs and not anonymous niche sites (I also have a bunch of those). It is hard, it takes more hard work! But I love doing it this way – all my blogs are simultaneously developing into good ones.
What works for me would not work for everyone though!
8. How much time you spend online? And how much time you give to your blog and promotion?
I spend about 6-7 hours daily. I don’t feel burned out since I take a lot of breaks in between (I have a 3yr old hyper-active kid – so you can guess). I don’t work at one sitting for more than an hour. I LOVE to work this way.
Ideally half of the time goes for promotion and half for content creation.
9. What are your views about having blogging partner? Because I have read one some blogs that we should have one blogging partner.
Not sure what you mean by blogging partner here. If you meant a business partner with whom you share work and profits (and investments) hear me – this is NOT for everyone. At least not for me! I started an online business because I want to work my way and when you have a business partner things won’t be much flexible!
If you meant having a team or employees, yes I vote for it. I have an in-house assistant (who’s my hubby’s cousin) to help me with lot of the dirty and boring stuff with my biz
10. What were the reasons and big expected results which attracted you for guest blogging?
I observed the big players; especially the ones who were not known at all when they started. And when I started to notice them, they were leading bloggers who were launching $1000 products and were featured on top blogs. I found that the key was guest blogging.
Although I didn’t yet plan such a biggie guest blogging campaign, I have grown my blogs to a greater level with guest blogging. Now, nearing 300 guest posts, I guess I can say that
11. What are the things you doing to fight Google Panda, Penguin and Author Rank update?
Luckily none of my main blogs got hit by Panda or Penguin. One of my niche sites did. It was only two months old, so I really didn’t bother and ditched it.
In my opinion, having great content (on site) and doing some real hard work on building good quality, authority links (off site) will keep you safe. All the spammy, bulky link building and content copying will lead you to trouble.
12. According to you which are the things stopping us in blogging as compared to other countries?
Technological advancements are improving but much slower in our country. When I lived in the UK, where I first started blogging, I would get lightning speed broadband for five pounds a month (unlimited data). I would download a 700MB movie in about 10-15 minutes. And I lived in a student dormitory on campus!
Now I am willing to pay for 8Mbps, but the same is not available in my city (yup I live in a city) – The max speed available is 2Mbps and I don’t get it in full! This is just an example.
And still a larger population of people doesn’t tend to accept the advancements! May be they’re not aware of the potential of online business and all these kinda stuff.
13. How are you attracting more customers in your business?
I just help people and go with them the extra mile. My blog works for me 24/7 getting me potential clients. And since I also engage with my readers outside my blog and help them I get more clients through word of mouth.
14. What are your future plans? Do you have any plan to sale any of your blog in future?
I don’t have any plans to sell any of my blogs as of now. But I may change my mind since I’m always experimenting.
As of now, I am planning to build more authority in those niches where I’m currently running blogs. I feel that building an authority and establishing myself as an expert really works well.
15. Message for my readers.
As I always say, blogging is no joke. There is no silver bullet and there is no overnight success. Don’t believe in ANYONE who says that blogging is an easy way to make money online. You have to be prepared to put in some hard work and be ready to work strategically.
Blogging has a great potential. So don’t miss out.
Now your turn!!
Share with us that what were the things you learned in this interview and how you are going to make them happen for you?
Let’s have sound chat in comment section.